Data Friction Matrix

The 12-Point Data Friction Matrix

A weighted self-diagnostic for scaling companies

How to use: Score each friction point from 0 to 3 based on how often it occurs. Each score is multiplied by the point's weight (low, medium, or high impact). Your total score updates automatically as you select. At the end, you can download your results as a PDF.

Frequency (your score)

0 — Never 1 — Occasionally 2 — Frequently 3 — Always / Critical

Weight (impact on your score)

×1 — Low impact ×2 — Medium impact ×3 — High impact

Your total = (score × weight) for each point, added up. A high score on a high-weight point costs you more.

📊 Data & Architecture Category max: 18

1. Data lives in silos across departments 2

0 1 2 3

2. Reports are outdated, manual, or untrusted 1

0 1 2 3

3. No single source of truth for key metrics 3

0 1 2 3

🕸️ Strategic & Process Category max: 21

4. Business and IT teams constantly miscommunicate 3

0 1 2 3

5. Tech debt is slowing down new initiatives 2

0 1 2 3

6. Priorities between business and tech are misaligned 2

0 1 2 3

⚙️ Technical Execution Category max: 21

7. Architecture can't handle 2x growth 3

0 1 2 3

8. Legacy systems create opportunity cost 2

0 1 2 3

9. Hidden tech debt drains engineering hours 2

0 1 2 3

🧠 Cognitive & Team Category max: 12

10. Product is too complex for users to adopt easily 2

0 1 2 3

11. Teams suffer from decision overload 1

0 1 2 3

12. Users experience fatigue from too many steps 1

0 1 2 3

Your total score

0 / 72

Low friction

0–18

19–36

37–54

55–72

Low friction Moderate High Critical

📥 Download your results as PDF

Scored 19 or higher?

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